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This week’s episode is dense, but full of great nuggets for everyone large and small, beginner and advanced. We talk about recognizing Twitter’s painful non-profit-to-non-profit “conversations” and follow exchanges. We talk about understanding that it’s okay to not be everywhere at once online. We then transition into a discussion about Google AdWords, AdWords Grants, and how cost-per-click impacts keywords. Finally, we talk about how to do a little SEO 101 by identifying some keywords you want to rank for and where to insert them in a blog post.

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